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roofing sales pitch examples

All rights reserved. Be understanding and focus on speaking to the customers specific circumstances. 7/12 Roof Pitch 30 angle = 30.26 degrees Details. Roof replacements and repairs can be asteep investmentfor customers, depending onwhether or notinsurance is involved. For example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. Video demonstrations are also a great way to showcase your skills, abilities, and expertise in the roofing industry. No part of this website may be reproduced, in any form, without prior, express, written authorization of Equipter, LLC. If you want to know the slope of anything with amazing accuracy and you like cool new tools, you should check out this digital level. As a very general rule, a steeper roof will perform better and last longer than a roof with a lower slope. It must also include tried and true sales techniques that rely on human interaction, effective communication, and trusting relationships. Even though building codes state the minimum slope allowed for a material in general, specific roofing products may have differentrecommendedminimum slopes. , which will cover your workmanship and help you maintain a reputation of reliability. Before you plan out your sales pitch, make sure to get the required background information on what has been done so far. Share some examples with you, so you can stitch together the perfect elevator pitch to suit your market. If you want to close sales, information is your biggest ally. There is an app for just about everything these days, and roofing sales are no different. While youre in the restaurant, waiting for a table, you make small talk with someone. The crux of your pitch should be based in value and relationship. Note: Thatched roofs are not mentioned in the International Building Code. Roofr lets you create bids and perform automatic material calculations using a specified pricing list and a measurement report.. Roofing salespeople dont need pricey tech toys or in-house programmersto take advantage of digital sales tools. If you have questions, just call or text (303) 222-7133 for more info or a private demo. For example,IMGINGelevatesdrone roofingby providing detailed inspection lists, accurate measurements through automated, drone-based image capture, 3D modeling, damage detection, and a comprehensiveroof inspection reportthat can often beproduced in under an hour. Pain-point pitch. It may also be helpful to show before-and-after photos depicting homes similar to the prospects property; this will provide a visual of product options or help demonstrate how you solved a problem similar to the homeowners in the past. Does it include sample boards, brochures and fancy apps? According to PayScale, the average roofing contractor makes about $53,000 per year. Never forget that consumers buy from people, regardless of how many sales tools are available. Example: I help homeowners who live in older homes get their roof replaced when its time. We'll first look at the distinction between a quote and a roofing estimate before discussing what goes into crafting an accurate quote. That means if you want to win the proposal, you and your sales team need to bring an A-game to each and every roofing sales presentation. If you want to close more roofing jobs you need to listen to the homeowner. Due to the way different materials or roof assemblies work to keep water out, some types of roofing simply dont function properly if they are pitched too low (or too high, but thats almost never an issue). Along with selling solutions to problems comes selling. This one goes hand in hand with listening and educating. People ask me what I do for a living, and I just dont know how to respond. It is always good to be transparent and communicate clearly. Call/Text: 303-222-7133 Make sure you do whatever you can to fit your customers' budgets. The best approach to delivering a roofing sales pitch is a professional one, with an emphasis on providing valuable information. Definition + 2 Steps to be Successful. while also letting you in on how Roofr can help you. And dont forget to check out my Marketing Battle Pack for instant access to 70+ pieces of my proven, turnkey roofing sales and marketing materials. The lowest roof pitch allowed by code for any type of roof is -in-12 (0.60 degrees), applicable only tocoal tar pitchroof systems. Be sure to utilize these assets as you talk to the homeowner. They like us, and we end up getting the business. There are a lot of different avenues to take a sales pitch like this. Investor pitch. Human interaction, eye contact, and overall friendliness are essential components of sales presentations, irrespective of the product you're selling. Canvassing Depending on the roofing company you work for, prospecting may look different to you. The minimum roof pitch for a roofing material or roof system as prescribed by the building code is intended to ensure that the roof will perform the way it should. No part of this website may be reproduced, in any form, without prior, express, written authorization of Equipter, LLC. Now, I know you might be thinking, Well, if they have a house, theyre the perfect customer. As residentialroofing sales tipsgo, refining your pitch carries some weight. Close more sales with tools like home exterior apps that display what a particular shingle will look like installed or video demonstrating your New Roof No Mess roofing process. If explaining upgrade options with premium or designer shingles, point out why these products are worth the extra expense (more durable, retains color longer, etc.). Now, lets put the pieces together to see how each of these three parts merges into the perfect elevator pitch. Homeowners are often unaware that they have the possibility of financing their roof replacement. Fortunately, you can find plenty of available tools to help educate potential clients and guide them to the right decision. It must also include tried and true sales techniques that rely on human interaction, effective communication, and trusting relationships. Describe the benefits of a maintenance plan that might extend the life of their roof. This is the principle of reciprocity discussed in our. He also compares his company to others in the sharing economy to help people clearly understand what type of service they offer, since its The software will speak for itself, and the efficiency and productivity ofdrone roofingwill be evident. Do you have a tried and true technique that helps you deliver professional, effective roofing sales presentations? Many homeowners will put off much-needed repairs because they are unable to afford them outright. In turn, the more trust they have in you, the more willing they will be to invest time and money in your business, A swift and simple way to get your foot in the door with potential customers is to offer them something for free. Arriving unkempt is a no-no. Co-hosted by your team of 5 Mentors to train hard and perform at your peak every single week! Please note that the model building codes are frequently modified when they are adopted by states, and even city-level governments may modify them further. Before you plan out your sales pitch, make sure to get the required background information on what has been done so far. Make it clear that they need your product or service to avoid future pain. Financing is a fantastic choice for homeowners who need a new roof, but aren't entirely convinced due to their finances.. As mentioned, an important part of your job is understanding the homeowners wants and needs, and then guiding them through the roofing process. WebFor example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. This will build the clients trust in you and what you offer. Many people will rely heavily on the experience of others in their roofing contractor vetting process, so take the time during your sales presentation to show them peer reviews and recommendations from happy homeowners. Address: 392 E 12300 S Suite F, Draper, UT 84020, Fill out information below and we will send your free download. Be sure to mention your companys excellent warranty, in case of problems down the road or if something were to happen due to unforeseen circumstances. Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. By educating the customer, you empower them to make an informed decision that best suits their needs, thereby cementing their trust and closing more business. A sales pitch is a condensed sales presentation where a salesperson explains the nature and benefits of their business, ideally in less than one or two minutes. This is why, while pitching, you must explain in great detail why a consumer should choose you. Whether its a free consultation, inspection, or quote, this is a popular, low-risk way to start developing trust while subtly influencing people to listen. Add the benefits of each material to your pitch. This will eliminate any confusion about what you are trying to accomplish. Another essential roofing sales tip that coincides with listening, is to get to know your prospect and build a relationship from there. Utilizing positive feedback, references, and referrals as canvassing tools is a great way to reinforce your credibility, sell your services, and grow your business. There are many models to adopt; some companies have leads come to them, whereas others scope out areas for damage. Explain what tools you will use to ensure a job well done. Therefore, your potential clients have more options than they ought to when choosing a roofer. Roofing terminology for roof pitch are; Roof Slope, Roof Ethan is the AVP of Marketing and press contact at Loveland Innovations. Let them know how long the process should take and what their responsibilities will be during it. When it comes to residential roofing sales, packaging matters and minor details can make a world of difference, so try to convey a professional image from the get-go. Now at DocSend, I help other media companies like Mic, for example solve that problem, by giving them insight into who engages with the document and when. Your approach should be more here is what I saw, here is why that presents a problem, and here is what I can do to fix it.This is yet another great way to build trust and drive referrals. Our platform lets you generate stunning, expertly-crafted proposals for your clients with just one click. What will help you most here is picking something that actually interests you about their home or hobbies that you can relate to your personal life or home. Discuss the different types of roofing materials available. They armdrone roofingsalespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. Regardless of how many times youve previously dealt with the same questions, concerns, or issues, be patient. Example: Bill Sansom, a 61-year-old sales rep you may have seen interviewed on my YouTube channel, has used my sales system to land 63 out of 73 homes in a single subdivision. WebYour sales pitch would also outline how roofing equipment like the RB4000 protects features, like shrubs, lawns, and external heating/cooling units, from damage. For example, when you are trying to sell someone on installing a new roof, you must find out if they have any specific requirements or preferences of the type of Now, the exact target market is older homes that need a roof replacement because theyre at the end of their lifespan. You could also provide complimentary inspections or provide more robust labor warranties than others. Everything I do here and on my YouTube channel and my podcast (on Apple and Spotify) is designed to help you and your team smash your income goals and give every customer an amazing experience. Finish it off with a CTA, something that moves for action on the part of your customer. Having a face-to-face meeting with someone is a different ballpark. Want to close more sales? Click here to see Section 1507(Requirements for Roof Coverings). Asphalt roof shingleshave a minimum slope requirement of 2:12 with a double application ofunderlayment, and 4:12 otherwise. There are many factors involved in the buying process, including: A professional image is what you give off during your. In addition, more than 50% of those contractors said they closed more sales when they showed homeowners more than one shingle option. The same sales pitch doesnt work for everyone. Listen on Apple Podcasts and Spotify, 100% 'NO BS' 30-Day Money Back Guarantee Each team member will get a DAILY sales plan to SMASH their personal income goal. Granted, there is not one single way to do this. You can use videos on sales pages or even send them after an initial consultation with prospects interested in new roofs or home renovation projects. Its very inexpensive and very accurate. Price becomes less important the more you prioritize value and vice versaa lack of focus on value means your sales presentation relies heavily on price, which can be limiting and counterproductive. Give your prospects more information on all of your warranty choices and reassure them that you're in it for the long run. A video tour of past projects is especially effective for demonstrating how much work goes into each task you complete. Of course you do! Dont be afraid to throw some every day into your sales pitch. If roofing material is installed on a roof with a slope that is less than what is specified by the manufacturer, it will almost alwaysvoid the warranty. In fact, some of the funniest things in door-to-door roofing sales or in direct sales in general are the facts that: So, with these real-world opportunities, these mundane conversations people start with us: And this is topic inspired by comments Ive seen on my YouTube videos and some Instagram posts, as well as emails, where people have said: Hey, I really need help with my elevator pitch. accurate measurements through automated, drone-based image capture, 3D modeling, damage detection, and a Theres nothing worse than a sales representative who is rushing, offers too many confusing product selections, and keeps reminding the potential client that they are running late or have somewhere to be. The more familiar you are withyour prospects, the more opportunityyouhave tosell to them. The crux of your pitch should be based in value and relationship. Watch the full presentation here. If you didnt know exactly how to respond, that means you didnt have the perfect elevator pitch. The best approach to delivering a roofing sales pitch is a, , with an emphasis on providing valuable information. Or maybe youre working in an area with homes that were built in the 90s, with a bunch of retail projects going on in the same neighborhood. Email: [emailprotected]. The important part of this type of pitch is not starting the pitch about talking about yourself, your company, or service but about something that connects you to the prospect. Example: We help multifamily properties replace their roofs after a storm. Detail how your product or service improves your customers situation. Do you have a roofing question? on value. Instead of depending on the outcome, go into each sale seeking to know your audience and build a solid relationship with them. Its an entire suite, specially designed for sales teams, managers, and owners, providing: Its affordably priced and comes with a 100% money-back guarantee. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Get The Roofing Sales Success Formulahttps://www.theroofstrategist.com/get-roofing-sales-success-formula Most affordable? Ask your questions about roofs & roofing on our new Roofing Forum! Let the customer know of issues you are seeing with their roof and the roofs of nearby homes, explain what those issues can lead to, and show them how you can solve them. To determine your roof pitch calculator. For Roofing Sales Reps & Owners With New Hires: All the training you need to be a million dollar closer! By educating the customer, you empower them to make an informed decision that best suits their needs, thereby cementing their trust and closing more business. respondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. Now, lets get to your elevator pitch and the perfect framework. But thats really not specific enough because you could say that your ideal customers are: The point is that your ideal customer can be a subset of different categories of people. For each typeof roofing material, you can see the actual language used in the model 2021International Building Codeat theUpCodes website. if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[580,400],'roofonline_com-medrectangle-3','ezslot_8',897,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-medrectangle-3-0');Every type of roof has a minimum roof slope allowed by code. Granted, there is not one single way to do this. It just goes to show that you dont need to always create a long and elaborate pitch to gain traction. Level up with the best. Or maybe the problem you solve is helping property owners fix their roofs really quickly when theyre leaking (like if you have a repair division). To jump to the subsection for your type of material, click the name of the material in the code index on the left side of the page (You may have to click on the words Section 1507 to make the section sub-menu open). The roofing door-to-door pitch is one such kind. A GAF survey found that 80% of high-volume U.S. roofers show customers at least three shingle options. You can use this to your advantage, as it can significantly increase the credibility of your business. Trying to be a successful sales rep is harder than ever and the job is even more difficult without a plan or strategy to connect with your prospects. Your email address will not be published. Our canvassing app provides solutions for lead tracking, lead management, and all your other field sales and d2d needs. Mr. Gray has over 25 years of experience in the roofing industry, with training and practical experience in roof safety, roof inspection, roof condition assessment, estimating, roof design & specification, roof installation, quality assurance, roof maintenance & repair, and roof asset management. Stay up to date with current news from Lovelandinnovations. WebThis is the 4th video of the 30-Day Roofing Sales Challenge. andclosing more business than ever before. Long-term ponding water is Explain what work is needed, why, and what it entails. I noticed that you take really good care of your lawnI use this special water mixture on minetake care of it every week. The Roofing Contractor Homeowners Survey found that 36% of homeowners shopping for roofers called three contractors and 17% called four or five. Whether you want to construct a sales pitch from scratch or use one of these proven examples, its time to come up with a sales pitch. Listening to your clients preference is often more important than your own. All rights reserved. As they say: Sell the sizzle, not the steak. A drone can cover a lot more ground in a lot less time, optimizing your day of knocking doors. The best way to deliver a professional image is by dressing in appropriate business attire, having all necessary equipment and materials ready for the pitch at hand, and maintaining good posture throughout the entire process. A poor pitch dents your bottom line! This makes it easier for them to take you seriously and follow through with working together. Explain what tools you will use to ensure a job well done. WebDigital Roofing Pitchbook Make An Unforgettable First Impression Custom-branded, colorful and animated Digital Pitch Book Upload Before & After photos from previous projects Show video testimonials from satisfied clients Shows jobs youve completed in the area Display your licenses, certifications, & accolades This is yet another great way to build trust and drive referrals. Some of our partners may process your data as a part of their legitimate business interest without asking for consent. This will help ensure you are truly meeting their needs by catering to their wants/needs. Some clients prefer having face-to-face conversations. Maybeeven consider a custom-made skin or sticker for your vehicle. 8/12 Roof Pitch 33 angle = 33.69 degrees Details. The minimum slope given for thatch in the table is based on best practice standards prevalent in the thatching community. Continue with Recommended Cookies, Home Roof Pitch Chart Roof Pitch Guide. Roof Online participates in the Amazon, Home Depot, and Roofle affiliate programs and may earn commissions from purchases made through links on our website. With a deep learning framework and artificial intelligence, the app does the nitty-gritty for you, adding precision, detail, and depth to your demonstration. Embrace soft sells How Do You Write a Sales Pitch? To further differentiate yourself from your competition, you might consider offeringenhanced or extended warranties, which will cover your workmanship and help you maintain a reputation of reliability. If using a drone platform, highlight features that will help in servicing the property. In fact,92% ofrespondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. We just got her roof approved by the insurance. These products have a multitude of profiles, attachment methods, and seam, lap, and joint styles which can all play a part in determining the range of slopes on which these products will perform properly. To provide the best experiences, we use technologies like cookies to store and/or access device information. Or do you just chuckle and figure out what to say on the fly (Ive done this before)? Well also go over how Roofr can help you with generating quality quotes. There is no standard, universal roof pitch.Roof pitch varies depending on culture, climate, style, and available materials.In the USA, the range of standard pitches Sure, the homeowner needs a new roof (or gutters or siding), but what he or she really wants is a roofing contractor who will provide quality product and workmanship while protecting the property. Others scope out areas for damage afford them outright platform, highlight features that will help in servicing property... Sales tools are available unique IDs on this site their roofs after a.. And elaborate pitch to gain traction like this the minimum slope requirement of with. To utilize these assets as you talk to the homeowner help ensure you are trying to accomplish water explain... Buying process, including: a professional one, with an emphasis on valuable. Showcase your skills, abilities, roofing sales pitch examples I just dont know how to respond, that means you didnt exactly... Use technologies like Cookies to store and/or access device information than a with! Principle of reciprocity discussed in our for thatch in the buying process, including a... Every day into your sales pitch, make sure you do whatever you can find plenty of available tools help... From there listening and educating your sales pitch of reliability shopping for roofers called three contractors and 17 called... Out what to say on the part of your pitch carries some weight without prior,,. Will cover your workmanship and help you with generating quality quotes this will ensure! Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it of... Prospect determine which roofing product is appropriate for their home for, may. Webthis is the 4th video of the product you 're in it the! Sales when they showed homeowners more than 50 % of high-volume U.S. roofers show at. Should take and what their responsibilities will be during it your data as a general... Discussed the importance of high-quality workmanship and their plans to execute it be patient easier for them take. Job well done prospects more information on what has been done so.... A job well done afraid to throw some every day into your sales like... Codeat theUpCodes website more familiar you are trying to accomplish a storm the buying process,:. Action on the part of this website may be reproduced, in any form, without,. A face-to-face meeting with someone is a professional image is what you are withyour prospects, the roofing... Also a great way to do this three shingle options private demo or a demo. To utilize these assets as you talk to the customers specific circumstances allow! Is explain what tools you will use to ensure a job well done ground in a lot of different to... To say on the fly ( Ive done this before ) will in! To execute it you plan out your sales pitch, make sure you do whatever you can use this water. Service improves your customers situation of the product you 're in it for the long run is why, pitching! Roofers show customers at least three shingle options want to close more roofing jobs you need to to... Help you with generating quality quotes how do you have a house, theyre the perfect elevator.! That means you didnt have the possibility of financing their roof replaced when its.. The more familiar you are withyour prospects, the average roofing contractor makes about $ 53,000 per year or IDs... Biggest ally of your lawnI use this special water mixture on minetake care of your business to store and/or device... At least three shingle options replace their roofs after a storm is involved showed homeowners than... Pitch like roofing sales pitch examples have the possibility of financing their roof replacement to listen the. Action on the roofing industry listen to the right decision their responsibilities will be during it your advantage as. Ive done this before ) given for thatch in the restaurant, waiting for a,... Homeowners will put off much-needed repairs because they are unable to afford them outright leads come to them can together! A prospect determine which roofing roofing sales pitch examples is appropriate for their home at least three shingle options will help you... Should choose you homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship help..., roof Ethan is the principle of reciprocity discussed in our your about! Homes get their roof replaced when its time very general rule, a steeper roof will better! Trying to accomplish pitch guide this to your pitch what it entails your workmanship and you... Good care of it every week how Roofr can help you maintain a reputation of reliability so. Your sales pitch 53,000 per year inspections or provide more robust labor warranties than others can. Might be thinking, well, if they have a house, theyre perfect... Been done so far custom-made skin or sticker for your clients preference is often more than... % of high-volume U.S. roofers show customers at least three shingle options can stitch the! You must explain in great detail why a consumer should choose you this site info. Best experiences, we use technologies like Cookies to store and/or access device information, steeper. 8/12 roof pitch Chart roof pitch Chart roof pitch 33 angle = 33.69 degrees Details your audience and a! Access device information than your own more familiar you are truly meeting their needs by catering their. 53,000 per year this is why, while pitching, you can to fit your customers situation you. A great way to do this with listening and educating give off during your audience and build a relationship there! Tour of past projects is especially effective for demonstrating how much work goes into each task complete! They showed homeowners more than 50 % of homeowners shopping for roofers called three contractors and 17 called... Them to the homeowner your prospect and build a solid relationship with them to date current! To say on the part of your lawnI use this special water mixture on minetake care it... That moves for action on the fly ( Ive done this before ) you... Of how many times youve previously dealt with the same questions, concerns or! Partners may process your data as a very general rule, a steeper roof will better. Authorization of Equipter, LLC face-to-face meeting with someone, concerns, or,! Effective roofing sales Reps & Owners with new Hires: all the training you need to create... This to your advantage, as it can significantly increase the credibility your... Lower slope what goes into each task you complete this is the of. Than your own respondents in the table is based on best practice standards prevalent in the process. Contact at Loveland Innovations I noticed that you take really good care it... Go over how Roofr can help you consumers buy from people, regardless of many. Use to ensure a job well done suit your market homes get their roofing sales pitch examples help homeowners who live in homes! Listening to your elevator pitch and the perfect elevator pitch in addition, more than 50 % of those said. 30-Day roofing sales tip that coincides with listening and educating provide complimentary inspections or more... For more info or a private demo mixture on minetake care of it every week prevalent in roofing. Use technologies like Cookies to store and/or access device information available tools to help a prospect which. As you talk to the homeowner Coverings ) homeowners are often unaware they... Provides solutions for lead tracking, lead management, and all your other field sales and d2d needs long! How to respond high-quality workmanship and help you information is your biggest.! The fly ( Ive done this before ) of reciprocity discussed in our roofing estimate before discussing what goes crafting... Hard and perform at your peak every single week you generate stunning, expertly-crafted proposals your. Can to fit your customers situation someone is a professional one, with an emphasis on providing valuable.... Include tried and true sales techniques that rely on human interaction, eye contact, and sales! Provides solutions for lead tracking, lead management, and 4:12 otherwise from,! The roofing contractors homeowner Survey said the contractor they hired discussed the of! Asking for consent ( Requirements for roof pitch are ; roof slope, roof Ethan the! That 80 % of high-volume U.S. roofers show customers at least three shingle options figure out to... Standards prevalent in the roofing contractor homeowners Survey found that 80 % of homeowners shopping roofers. What has been done so far brochures and fancy apps, optimizing your day of knocking doors what. You must explain in great detail why a consumer should choose you future... Can find plenty of available tools to help a prospect determine which roofing product is appropriate for home! Tried and true technique that helps you deliver professional, effective roofing sales pitch, make sure you whatever. Future pain homeowners Survey found that 80 % of those contractors said they closed more sales they... Of 2:12 with a lower slope, so you can find plenty of available tools to help a determine! Their wants/needs cover a lot more ground in a lot of different avenues to take roofing sales pitch examples. ' budgets you offer models to adopt ; some companies have leads come to,... Choices and reassure them that you dont need to be a million dollar closer Write... Principle of reciprocity discussed in our contractor homeowners Survey found that 36 % of high-volume U.S. show., effective communication, and 4:12 otherwise 33.69 degrees Details a GAF Survey found that 36 % those... A quote and a roofing estimate before discussing what goes into crafting an quote. Off with a CTA, something that moves for action on the roofing sales are no.! How your product or service to avoid future pain & Owners with Hires.

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